Speaking Of Wealth

Today's Flash Back Friday takes us back to episode 33, March 14, 2011.

In this episode, Jason Hartman talks with the President and Founder of INQUARTA, Don Osborne. They explore powerful internet marketing techniques that will boost your small business, but are still simple to do. They utilize Don's expertise on how to start and market your business online, as well generating the revenue you need.

Throughout his career, Don has given over 400 speeches, written 15 books, guides, planners, and DVDs available through INQUARTA Publishing. He taught economics and finiancial management as adjunct faculty at University of Redlands, and is co-organizer of the Orange County Internet Marketers.

Website:

www.inquarta.com

Direct download: SW_261_Don_Osborne.mp3
Category:general -- posted at: 8:00am EDT

Mark Manson is a blogger, author and entrepreneur. His specialty is writing personal development advice that, for the most part, doesn’t suck. His website, MarkManson.net, is read by more than 2 million people each month. Since 2007, he’s focused on helping people with emotional and relationship problems, and has worked with thousands of people from over 30 different countries.

Key Takeaways:

[2:34] Focusing on few things will greatly improve your quality of life

[7:24] Small changes can help sort out your life issues

[11:20] The internet has skewed our definition of "normal"

[14:22] Technology may be changing faster than we can mentally handle

Websites:

www.markmanson.net

Direct download: SW_260_Mark_Manson.mp3
Category:general -- posted at: 12:10am EDT

Robert K. Tanenbaum is the author of 31 books – 28 novels and three non-fiction books. Over 14 million copies of those 31 books are in circulation, something very few authors can say. Robert served two terms as Mayor of Beverly Hills and is a member of the State Bars of New York, California, and Pennsylvania. He has also taught at the Boalt Hall School of Law, University of California, Berkeley.

Robert and Jason Hartman talk about his book Fatal Conceit, as well as our dysfunctional legal system.

Key Takeaways:

[3:25] How our legal system needs to be revamped

[6:50] The prosecution has an easy job when everything is done properly

[11:03] Whether prosecutors should face consequences when a case is overturned

[13:17] Some steps to take to fix the legal system

[17:02] Several troubling signs that were ignored by the government when investigating Lee Harvey Oswald's shooting of President Kennedy.

[19:01] How Benghazi and Fatal Conceit correlate

[22:55] Writing from experience is how Robert's been able to sell so many books

Website:

www.robertktanenbaumbooks.com

Direct download: SW_259_Robert_Tanenbaum.mp3
Category:general -- posted at: 4:24pm EDT

Today's Flash Back Friday comes from Speaking of Wealth #28 with Bryan Caplovitz.

Jason Hartman talks with Bryan Caplovitz, founder of SpeakerMatch. SpeakerMatch tries to do exactly what its name suggests, matching speakers and speaking opportunities. The company discovers professional speakers, business leaders, tech gurus, educators, and other experts who are searching for an audience.

Groups can post open calls for speakers for free, they are expanding their reach to some top fresh, creative, and strategic thinkers in the country. Site users are actively searching for speakers, so they're guaranteed to find motivated talent. Organizations are also free to search our online speaker showcase for talent that may meet their needs.

SpeakerMatch is the creation of Bryan Caplovitz, former business technology consultant. While building his consulting firm, Bryan saw the need speakers had for find opportunities to speak. He soon realized that organizations were having trouble finding speakers too, so he moved in to fill the gap.

Direct download: SW_258_Bryan_Caplovitz.mp3
Category:general -- posted at: 12:00pm EDT

Adam Eidson is the host of the 2nd season of The Mentee Podcast, as well as owner of a crossfit gym, a self development coach, and entreprenuer to the core. He joined Jason Hartman on The Speaking of Wealth Show to discuss how he found his mentor, and how you can use some of his approaches to find one for yourself.

Key Takeaways:

[1:45] How we can better get into a group that has quality connections, and how Adam found his mentor

[4:23] How where you sit at an event can have a big impact on what you can get out of it

[7:30] How to properly formulate a question

[12:10] Making sure you have the right mentor for yourself

[15:50] The difference between gratitude and appreciation

Website:

www.thementeepodcast.com

Direct download: SW_255_Adam_Eidson.mp3
Category:general -- posted at: 4:57pm EDT

Jay Weintraub is the Founder & CEO of NextCustomer.com. He is a digital marketer who has transformed his domain knowledge into a successful business, and a fulfilling life.

Jay passionately creates and runs a variety of definitive summits for brands and professionals across high growth industries and at scale sectors undergoing rapid change.

Jason Hartman sat down with Jay to discuss the intricacies of creating a conference, and to get some tips on how to market and pull the event off.

Key Takeaways:

[1:50] Jason and Jay define what they mean by the term "conference"

[4:30] How Jay got into the conference industry, the size of the industry, and the barrier to entry.

[8:05] How to scale your seminars/conferences/gatherings to the next level in terms of attendees

[12:45] One of the easiest ways to get people to come to your conference

[16:10] How much time you should give yourself to pull off your first conference

[20:00] Whether digital technology is hurting the conference industry

Website:

www.nextcustomer.com
jay (@) nextcustomer (.) com

Direct download: Speaking_Wealth_254_Jay_Weintraub.mp3
Category:general -- posted at: 11:10pm EDT

JJ Ramberg is one of the founders Goodshop. She also hosts "Your Business" on MSNBC and wrote the bestseller, It's Your Business. JJ and her brother, Ken, came up with the idea for Goodshop while she was reporting for CNN in Biloxi, MS and New Orleans during Hurricane Katrina. While covering the terrible events JJ became convinced that she needed to do something to allow people to support all the causes that need attention across the nation. JJ uses Goodshop for FARE which is helping find a cure for her daughter and nephew's life threatening food allergies.

Key Takeaways:

[1:30] What Goodshop is and how it can be used for very good causes

[5:25] How the consumer uses Goodshop to fund their cause, and also potentially save money doing it

[7:50] The one question you can ask your employees to drive their work to the next level

[11:25] The importance of switching jobs with your business partner from time to time

[13:55] The contractor vs employee dynamic, and how to evaluate (and how OFTEN to evaluate) the people working for you

Website:

www.goodshop.com
www.facebook.com/msnbcyourbusiness

Direct download: Speaking_of_Wealth_253_JJ_Ramberg.mp3
Category:general -- posted at: 10:32pm EDT

Chris Stoikos is a serial entrepreneur and chief executive officer of Dollar Beard Club. He is the archetypal "mover and shaker" with a number of entrepreneurial credits to his name. His true genius lies in the ability to creatively market and commercialize products, and in building and maintaining teams of experts to run businesses independently. Despite his youth, Chris brings a practical knowledge of business in tandem with a firm grasp of market psychology for a younger and "hipper" consumer base. He also brings his manly beard, named "Grizz".

Key Takeaways:

[1:20] The creation of The Dollar Beard Club

[4:15] The history of the rise of the beard culture

[6:10] The impact viral videos have had on The Dollar Beard Club's success

[10:10] Unconscious Content conference he's throwing to teach people to create viral videos

[13:30] Dissecting the elements of viral videos

[17:50] How you can tell a story in a 90 second video

[20:10] Chris' background that led to his viral videos

[21:40] How Chris writes his scripts for the videos and how much the videos have cost

Resources Mentioned:

www.dollarbeardclub.com
www.unconsciouscontent.com
www.chisstoikos.com
www.finaldraft.com
The Mastery of Self by Don Miguel Ruiz
www.jotsome.com
Instagram @cstoikos

Direct download: SW_252_Chris_Stoikos.mp3
Category:general -- posted at: 10:21pm EDT

David Meerman Scott is an internationally acclaimed strategist,whose books and blog are must-reads for professionals seeking to generate attention in ways that grow their business. Scott’s advice and insights help people, products and organizations stand out, get noticed and capture hearts and minds. He is author or co-author of ten books – three are international bestsellers. The New Rules of Marketing & PR, now in its 5th edition, has been translated into 28 languages and is used as a text in hundreds of universities and business schools worldwide. It is a modern business classic with over 350,000 copies sold so far. Scott also authored Real-Time Marketing & PR, a Wall Street Journal bestseller, Newsjacking,World Wide Rave, and the new hit book The New Rules of Sales & Service. He co-authored Marketing the Moon (now in production as a feature-length film) and Marketing Lessons from The Grateful Dead.

David stops by the podcast today to talk about newsjacking, the art and science of injecting your ideas into a breaking news story to generate tons of media coverage, get sales leads, and grow business.

Key Takeaways:

[1:45] What newsjacking is and why you should care

[5:15] How to find the right story to newsjack

[7:05] A real life story of a newsjacking blog post that made one company $15,000,000

[10:10] Taking a look at news stories and brainstorming potential newsjacking ideas

[14:00] The importance of Twitter hashtags, but why blog posts are the best for newsjacking

[18:10] The dangers of newsjacking stories about disasters

Websites Mentioned:

www.davidmeermanscott.com
www.newsjacking.com
To get going with the newsjacking online program, please visit the Newsjacking site, go to the "Master Newsjacking" page, click the “buy now” button and register with an email and a password. After you’ve registered, during the checkout process, you will enter the coupon code of "jason" that makes the online registration $50 off.

Direct download: SW_251_David_Meerman_Scott.mp3
Category:general -- posted at: 8:13pm EDT

At only 23 years old, Jairek was awarded the Congressional Award (Gold Medal) from the United States Congress. Today, the 31-year old is unlocking secrets for maximizing employee performance and organizational success (and he’s just getting started).

Oliver Wendell Holmes once said “a mind that is stretched to a new idea never returns to its original dimensions.” As an innovator, Jairek is applying his own philosophy and living a life of adventure, philanthropy, and entrepreneurship. Whether it’s cage diving with great white sharks, hanging with silverbacks in Rwanda, white water rafting down the Nile, working as a volunteer in underdeveloped regions, or building a powerful enterprise that’s built for results, Jairek does more than talk about it; he stretches the boundaries of traditional thinking and makes it happen.

Key Takeaways:

[2:30] Key moments of Jairek's life that shaped him

[5:10] The semester at sea that made Jairek evolve

[7:05] The old man in Africa that caught Jairek's attention and what drove him

[9:39] Why getting sick (and nearly dying) in Africa made Jairek confront what he really wanted out of life

[12:55] How you can use Jairek's techniques to achieve success, and a quick way to kick a bad habit

[15:40] The quick, easy way to create a new habit

[19:00] Designing your perfect day

[23:24] The 3 part message Jairek lives by

Website Mentioned:

www.jairekrobbins.com
www.performancecoachuniversity.com

Direct download: SW_250_Jairek_Robbins.mp3
Category:general -- posted at: 11:24pm EDT