Communication is an art and science. Some people are great communicators, while others struggle to talk to anyone. Jason Hartman invites Kerry Patterson, co-author of Crucial Conversations, to talk about some of the basics of interpersonal communication. While researching this subject, the problems were pretty obvious – power struggles, strong emotions and differing opinions. The solutions were less obvious. Kerry talks about listening and verbal skills, where often what happens is people avoid a crucial conversation or handle a conversation badly, suffering the consequences either way. The solutions begin with having an open mind and putting persuasion aside, and listen, even when others overreact or withdraw. Kerry discusses high-stakes confrontations and conversations in the business setting and in the family setting. He stresses it is very important not to tell yourself an ugly story about why someone did or didn’t do something that upset or disappointed you, and to realize you don’t know the facts. Actions themselves are neutral. Focus on the facts, not a conclusion. Please listen at:  www.SpeakingofWealth.com for more valuable information on effective communication.

Kerry Patterson is the four-time New York Times best-selling co-author of Crucial Conversations, Crucial Confrontations, Influencer, and Change Anything. For more than 25 years, he has served as an expert in organizational behavior, interpersonal communication and corporate training. Patterson is also the co-founder of VitalSmarts, an innovator in corporate training and organizational performance. VitalSmarts has consulted with more than 300 of the Fortune 500 companies, has been listed by Inc. magazine as one of the fastest-growing companies in America for eight consecutive years, and trained more than 800,000 people worldwide. More can be found at www.vitalsmarts.com.

Jason Hartman and Black Dog Promotions Owner, Scott Kelly, put together the relationship between public relations, social media, marketing and sales. Scott defines public relations as a relationship with the media and relating to the public, getting the word out on activities. He and Jason discuss best strategies for media exposure with the face of social media changing so much through the years. Scott emphasizes that the goal of the business or a campaign has to be clear in order to capture an audience to promote a product or service. Scott provides some tips and tools for a successful public relations/marketing campaign through social media.  For more details, listen at:  www.SpeakingofWealth.com.

Black Dog was founded by Scott Kelly who has an MBA in marketing and over 20 years’ experience in marketing, advertising, sales and sales training. He has started several companies from his spare room and built them into multi-million dollar corporations with hundreds of employees. He has trained over 1,000 sales and marketing professionals and has helped dozens of companies sell hundreds of millions of dollars in products and services internationally. He has worked around the world including, Russia, India, Europe and South America, and has taught marketing at the university level in the US and Europe. This experience could be very valuable to any business that wants more business.

Black Dog Promotions is a marketing consulting and media relations firm for small to medium sized companies who want to sort through all the advertising they are "Sold" and develop an advertising, marketing and media relations campaign focused on the unique aspects of "their" business and "their" goals. In addition, Black Dog Promotions represent several online, print, radio and television media, but are not beholden to any media but are focused on providing the right mix of media for businesses.

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