Sat, 17 March 2018
Today's Flash Back Friday comes from Episode 163, originally published in August 2014.
Brian Carter is the Founder of the Brian Carter Group. He joins the show to discuss how Facebook can revolutionize an organization if they use it effectively.
Brian Carter is respected as one of the elite internet marketing experts in the world. His hands-on business experience, cutting edge insights, background in improv and stand up comedy culminate in a speaker and trainer who leaves every audience not only entertained, but armed with powerful strategies and tactics.
Brian is co-author of the bestselling book Facebook Marketing, and author of the forthcoming book, The Like Economy. He also has authored an ebook called How To Get More Fans On Facebook.
Brian has 12 years experience with Google, Twitter and Facebook marketing, both as a consultant and marketing agency director. He has trained and managed Gen X and Gen Y employees, in addition to the more than 5,000 students of his FanReach Facebook marketing online course.
Brian develops strategies and builds search visibility and social marketing fanbases for companies of all sizes, including well known entities such as Universal Studios, The U.S. Army, Hardee's and Carl's Jr. He is quoted in the book Twitter Marketing For Dummies and has been quoted and profiled by Information Week, U.S. News & World Report, The Wall Street Journal, and Entrepreneur Magazine.
Brian writes for two of the most popular marketing blogs, Search Engine Journal and AllFacebook with a combined readership of over 400,000. He has more than 30,000 Twitter followers and an overall reach of more than 50,000 fans through Facebook, LinkedIn, and his other social marketing channels.
A speaker and trainer for top marketing conferences such as SEOmoz, SMX, Pubcon, The AllFacebook Expo, Socialize, The South Carolina Society of Association Executives and The American Marketing Association to name a few. Brian is a seasoned expert and most entertaining presenter in Internet marketing.
Fri, 9 March 2018
Today's Flash Back Friday comes from Episode 134, originally published in February 2014.
Matthew Mather is the best-selling author of "CyberStorm" and a leading member of the world’s cybersecurity community. He joins the show to discuss a "Third Path" to publishing that winds between the traditional publishing and self-publishing models.
Mather was rejected by more than 100 agents and publishers. He never believed that self-publishing would make you so much money, but he's now sold nearly 200,000 books in the past 18 months and sold the film rights of his latest novel, "CyberStorm," to 20th Century Fox Walk. Mather explains the process he used to make a lot of money and market his books.
Matthew is the best-selling author of CyberStorm and the six-part hit series Atopia Chronicles. He is also a leading member of the world's cybersecurity community who started out his career working at the McGill Center for Intelligent Machines. He went on to found one of the first tactile interface companies, which became the world leader in its field, as well as creating a major award-winning brain training video game. In between he's worked in a variety of start-ups,everything from computational nanotechnology to electronic health records, weather prediction systems to genomics, and even social intelligence research. His writing credits include #1 best-selling Atopia Chronicles and CyberStorm novels. He spends his time between Charlotte, NC, and Montreal, QC, hanging out with his bright and beautiful girlfriend Julie and their three dogs and a cat.
Fri, 2 March 2018
Today's Flash Back Friday comes from Episode 187, originally published in February 2015.
On today's Speaking of Wealth show, Jason Hartman brings the CEO of Clarus Marketing on to the show, Tom Caporaso. Tom also works closely with FreeShipping.com and talks to Jason about the importance of loyalty programs, what his company offers, and more in this quick 13 minute episode.
1:20 – How can small businesses and entrepreneurs benefit from loyalty programs?
4:05 – What kind of loyalty programs are out there?
7:00 – Tom talks about FreeShipping.com
8:03 – If the price of the item you purchased drops within 90 days, FreeShipping.com will cover you for that.
9:45 – Costumers have a lot more options now, so giving them great value, product, and customer service is key.
11:50 – The US market loves the convenience of monthly subscription deliveries of daily goods.
Mentioned In This Episode:
Fri, 23 February 2018
Today's Flash Back Friday comes from Episode 30 originally published in December 2010.
Jason interviews his early mentor Dr. Denis Waitley on "The Psychology of Winning." At age 17, Jason discovered Waitley and it was a life altering event leading to his early and sustained success. Waitley is one of America's most respected authors, keynote lecturers and productivity consultants on high performance human achievement.
He has inspired, informed, challenged, and entertained audiences for over 25 years from the board rooms of multi-national corporations to the locker rooms of world-class athletes and in the meeting rooms of thousands of conventioneers throughout the world. Recently, he was voted business speaker of the year by the Sales and Marketing Executives' Association and by Toastmasters' International and inducted into the International Speakers' Hall of Fame.
With over 10 million audio programs sold in 14 languages, Denis Waitley is one of the most listened-to voices on personal and career success. He is the author of 15 non-fiction books, including several international best sellers, "Seeds of Greatness," "Being the Best," "The Winner's Edge," "The Joy of Working," and "Empires of the Mind." His audio album, "The Psychology of Winning," is the all-time best selling program on self-mastery.
Thu, 22 February 2018
SW 329 - Brad Feld - Be Smarter Than Your Lawyer and Venture Capitalist & Startup Communities, Building an Entrepreneurial Ecosystem in Your City at Foundry Group Venture Deals
Jason Hartman talks with Brad Feld, Managing Director at Foundry Group and author of Venture Deals: Be Smarter Than Your Lawyer & Venture Capitalist, about startup communities around the nation and what causes them to flourish and how long they can take to really get going. The two also look at how an entrepreneur with an idea can go about turning their vision into a reality, and a key habit Brad thinks most (if not all) entrepreneurs should have.
[1:35] What other parts of the country are similar to Silicon Valley, and how you can launch a startup in your city
[5:02] Is the startup community, mentality, and atmosphere just for the young?
[8:36] How can you go about creating that startup environment in your community?
[14:03] What should a person with an idea do to have their idea grow
[16:13] Why entrepreneurs should write
Fri, 16 February 2018
Today's Flash Back Friday comes from Episode 191, originally published in March 2015.
Jason Hartman invites Jessica Rhodes on to the show to talk about how to book better guests and how to be a better guest as well. Jessica is the founder of Interview Connections and has booked some big names in the industry. She talks about how persistence and follow up are key to booking bigger names, how to properly pitch yourself to a podcaster, her latest project with Corey Coates titled The Podcast Producers, and much, much more on today's show.
1:20 – Jessica has added a lot of value to Jason's show with the types of guest she's brought on.
5:30 – There are quite a few podcasters who want fresh people on their show who haven't done the podcasting circuit yet.
14:50 – At the end of the day, you want to be both a podcast host and also a guest.
22:20 – Be specific as possible on what you can bring to the table when you're pitching to a host.
27:10 – There are so many different types of entrepreneurs that you can cater to, so don't worry about excluding people.
28:40 – Jessica is doing a 10 episode series with Corey Coates from Podfly Productions about podcasting. It launches on April 6th.
29:30 – Final thoughts? Do not be afraid to start. There's never a perfect time, so just do it now.
Mentioned In This Episode:
Fri, 9 February 2018
Today's Flash Back Friday comes from Episode 131, originally published in January 2014.
Justin Sachs is the Publisher of Motivational Press and Chairman of the Board of Justin Sachs Companies, a group of companies that provide high-level services to business owners, entrepreneurs, and corporations world-wide.
Justin joins the show to tell us about Motivational Press and its successes in 2013.
Find out more about Justin Sachs at www.justinsachscompanies.com
Visit Motivational Press at www.motivationalpress.com
Justin's work has been acknowledged by Presidents, Congressmen, World-Renowned Business Leaders, Non-Profit Executives, Authors, and Entrepreneurs alike for his ability to achieve extraordinary results.
Having advised and trained hundreds of thousands of people internationally, Justin is a highly regarded business expert on effectiveness, peak-performance, and marketing tactics. Justin has produced three movies including his best-selling Achieve Your Ultimate Success. He has written 6 books, including 5 international best sellers, on topics ranging from leadership to business growth. He has been featured in hundreds of media outlets throughout the world including MSNBC, CNBC, Fox News, and Yahoo Finance. Justin has been featured alongside world-renowned business experts including Brian Tracy, John Assaraf, Mark Victor Hansen, Loral Langemeier and many others.
Justin's philanthropic endeavors have won him many awards and accolades including the Prudential Spirit of Community Award, and Distinguished Recognition from the California Department of Education. Justin started a non-profit organization when he was 16 to inspire youth to engage in community service. More recently, he has been honored to partner with organizations like Kiva, Hugh O'Brian Youth Leadership Foundation, and The Illumination Foundation.
Justin's books and DVDs have been read by hundreds of thousands worldwide.
Thu, 8 February 2018
SW 325 - Successful Meetings, Events, & Conferences with Tim Hentschel CEO of HotelPlanner & Meetings.com
Jason Hartman talks with Tim Hentschel, CEO of HotelPlanner.com & Meetings.com, about the ins and outs of throwing an event, from what city you pick to booking rooms, and more.
The two look at what's happened to US tourism since the administration change, the disruption that sites like AirBnB have created for large events, advice for someone starting their own conference, and the rising use of artificial intelligence.
[2:02] What's happened to the travel & tourism since the administration change?
[5:25] The effect of AirBnB on the hotel industry during last year's London marathon
[9:30] The event planning industry has GOT to be simplified
[12:38] A piece of advice to speakers looking to do their own conference
[14:54] The difference between Meetings.com and HotelPlanner.com
[19:17] How Tim's companies are using AI
Fri, 2 February 2018
Today's Flash Back Friday episode comes from Episode 127, originally published in December 2013.
Trace Cohen is the founder of Launch.it. He joins the show to tell us how Launch.It works.
Launch.it is essentially a self-publishing platform. Anyone can publish news on the site. Trace explains how he envisions Launch.it changing PR.
Trace also discusses entrepreneurship in general and how he got started with Brand Yourself under his father's mentorship.
Fri, 26 January 2018
Today's Flash Back Friday comes from Episode 122, originally published in November 2013.
Michael Weissman is the Chairman, CEO and co-founder of SYNQY Corporation (pronounce Sync-ee). Weissman sees big changes that marketers need to consider in online content marketing, so he comes on the show to discuss how a marketer can rise above all the noise in online content marketing.
Weissman explains how marketers can find enough content and gives the “right” goals all marketers should consider for digital and content marketing. He shares some tips on how marketers can better utilize technology to improve their content marketing.